This is a past event.

Applied Cognitive Science and Human Factors (ACSHF) forum

Kelly Kamm
Research Professor, Kinesiology and Integrative Physiology
Michigan Technological University

Knowing a behavior is healthy and undertaking that behavior are two different concepts, yet our health system often equates the two. Population-based research can provide an evidence base for key drivers of health behaviors, improving rates of change and sustaining that change. However, does public health infringe upon free choice when programs address psycho-social motivators to improve health? This presentation will explore theoretical models, the results of an epidemiologic study testing that model, and the implications for designing interventions to improve health.